Monthly Archives: July 2017

How Apps Are Evolving the News and Magazine Industry

Everybody is ‘on the go’ with little time to sit for a while at calm and consume quality content. The urge of people to go through high-quality contents including news, entertainment stories or editorials has led to the upsurge of news apps. They have become the new frontier for magazines to help people go through the latest news stories and stay updated.

With dozens and dozens of news channels penetrating in the market, it is not everyone’s cup of tea to get into readers’ hands. Thus, it requires a well-integrated, winning strategy with efficient resources to break the ice and get increased downloads and usage. Following here are some of the vital factors that will signify how apps ultimately work as a boon for your business.

The New Frontier of Money Making

Magazines have an array of profit-making tools such as advertisements, subscriptions, sponsored events and paid articles. However, in the mobile-first world, you need to dig out ways by which, you can earn profits via your news application. A reader visits your app just and just to read useful contents and not to watch out banner ads. Thus, to offer a seamless experience, you should think of intuitive ways of displaying ads. Such creative ways include displaying sponsored articles below general articles or showing videos at bottom of the page.

Push Notifications

While talking about online or paper magazines, you can refer notifications to the readers only when they wish to. On the contrary, with a news app, you can send instant push notifications to readers for going through the latest stories. Moreover, it will help readers to stay in control whether they want to receive the notifications or not by disabling or enabling these services.

Social Media Connectivity

The people who visit your app daily are certainly loyal to your business. However, it is important to find out potential ways to reach rest of the world and expand your reader base. Considering this issue, social media is the best place to showcase your stories. Promoting your articles via social media can help you to fetch a wider scale of audience. Moreover, your can include a feature in it to help readers share the news on various social networking platforms as well.

Easy Navigation

In magazines, it is important to offer something interesting and new to the readers on their most liked topics. In a news application, you can develop a range of categories from which, the reader can select his preferred topic. Thus, it works as a centralised place for them to go through all the stories of that genre. Moreover, you can highlight all the relevant articles at bottom of the article. You can also place a segment of breaking stories, live videos which, readers can get easily access.

There are endless opportunities to explore for the news industry by making it mobile-driven. All you need to do is assign a group of talented app developers for building it right and promote it wisely.



Source by Rob Stephen

Energie Clothing And Its Twenty Years In The Fashion Business

Fashion for men is not as fast paced as women’s fashion but it does not mean that a certain trend for men does not change nor should you ignore it. Fashion is a fast changing industry whether you are a man or a woman and so if you are aiming to become one of the first to grab the hottest clothing trend for any season then you should know where to get the trendiest clothing line.

One of the most popular brands that highlights the hottest trends in not just clothing line but in accessories and shoe line as well is the Energie. This is based in Rome but has now grown its roots worldwide.

The History of Energie Clothing

Energie clothing is a brand of clothing line that started in 1983 and was initially established by Wicky Hassan until he teamed up with partner Renato Rossi in 1989 and began designing one of a kind apparels that packages chic contemporary style and conventional classiness in one concept. Their first collection was purely clothing but today if you visit one of Energie Clothing outlets, you may notice that they now carry shoes and accessories.

The Innovative Signature

When you talk about this clothing signature clothing style, it is their clothing’s very distinctive arrive, making those who carries their brand outstand the rest. Their main concept is to combine varying high grade materials to make unique appearance. These materials make way for new and innovative fashion trends that captures the heart of many.

The denim collection is so unique that you would know exactly which brand name it carries in once glance. Their denims are treated and each one undergoes meticulous treatment process that allows the fabric to stand on its own, whilst at the same time creating a trend for people to follow.

Their footwear is also another conquest for this brand. Energie Clothing strives to become the best in this business and so their footwear is surely to follow this trend. Their footwear proves to be no different; indeed, it deserves its label. High standard materials are used to combine style and comfort in one pair of shoe. With their vast experience in this field surely, this brand would soon find another collection for you to drool over.

Energie Clothing’s goal is to provide innovative clothing line which is why it is way ahead from its competitor brands. There are a lot of great designers out there however only few make it on this business, with more than 20 years of continuing success, this Clothing has proven its name in the industry and has became a part of men and women’s fashion.

Getting your Own Authentic Energie Clothing

Energie collections are sold worldwide and they have more than one hundred branches all over the globe and so access to their great designs is easy. The good news is they are also available online through different carrier online shops.



Source by Ima Johnson